Scaling
renewables OX2
Circularity Biond
Distributing the power Enstar

People of Peas Industries

We believe in the transformative power of people. Finding creative ways to solve pressing issues with humanity at the heart. This implies acting fast, with progressive thinking, combined with a great amount of smartness and courage. Because that’s when real change happens.

Johan Ihrfelt

CEO, Co-founder and Chairman of the Board

Current position: CEO of Peas Industries AB.

Other appointments: Board member of several companies within Peas Industries and member of the advisory board at a number of external companies.

Education: MBA, Stockholm School of Economics and NYU, Stern School of Business in New York. He also studied law at the University of Stockholm.

Born: 1967

Johan Ihrfelt has over 25 years of starting and growing entrepreneurial companies into both international and listed environments. He started his career at Kinnevik’s media operations in the early 90’s after which Johan cofounded and was the CEO of one of the early internet pioneer companies Spray.

Thomas von Otter

Co-founder and Board member

Current position: Deputy CEO of Peas Industries AB.

Other appointments: Board member of several companies within Peas Industries.

Education: Studied economics at Stockholm University.

Born: 1966

Thomas started his first company 30 years ago and has been running companies ever since. As one of the first employees of the then newly started TV4, he got a crash course in establishing new and complex businesses. After management assignments at the Bonnier Group and Kinnevik, he was employed by Spray with responsibility for internationalization in the late ‘90s. In 2004 he founded together with Johan Ihrfelt what is today OX2.

Vesna Ekedahl

CFO

As Peas CFO since 2008, Vesna is playing a critical role in accelerating the growth of our businesses through financial planning, accounting practices as wells as systems and processes set up for scalable growth. Prior to Peas, Vesna was a controller, finance manager and CFO at Connecta AB and she holds a Masters in International Business and Finance from the Stockholm School of Economics as well as a degree in Business Administration from the University of Split.

Anna-Karin Eliasson Celsing

Board member

Other appointments: Board member of Lannebo Fonder AB, Landshypotek Bank AB, Castelum AB, Volati AB and OX2 AB.

Education: MBA, Stockholm School of Economics.

Born: 1962

Johan Wieslander

Board member

Current position: Partner, Newground Alliance

Other board appointments: Inhold AB, Inhouse AB, Emplicure AB, Amplicon AB, Johan Wieslander AB, J&J Wieslander AB, Deseven Capital AB, Deseven International AB and companies within Newground Alliance.

Education: MSc, Chalmers University of Technology and BSc, School of Business, Economics and Law at the University of Gothenburg.

Born: 1960

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